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3D animation and product film

3D animation that shows
what a camera misses

We make product films and interactive 3D explainers of things that are hard to photograph or explain: how a product is built, what is inside it and how it works.

Tell us about your product
The NORRSKEN speaker surrounded by green northern lights in 3D

A 3D film can go where a camera cannot. It can take the product apart in mid-air, follow a flow through a system or stop at a detail in a material.

It all starts with what the viewer needs to understand. Then we build the model, light and motion around that, for the web, ads, trade fairs or sales meetings.

What is a 3D product film?

A 3D product film is a computer-generated film in which the product is modelled and animated digitally instead of being shot on camera. This lets the film show the inside, the materials and the function in ways a camera struggles with, and the same model can be reused in new clips and formats.

Examples from our 3D production

NORRSKEN: product film for a portable speaker

One minute on form, materials and function, with an exploded view and northern lights moving around the product.

F-1: close-ups of music equipment

Close-ups that follow the screen, dials and buttons, with focus and light guiding the eye.

F-1: the product comes apart

The device opens in layers and the controls lift, so the viewer sees how it is built.

Värmeguiden: ground source heat explained in 3D

An interactive 3D explainer we built with Blender and three.js. It runs directly in the browser and can be embedded on other sites.

Open Värmeguiden (in Swedish)

Product film

Short films that bring out form, materials and function, for launches, the web and ads.

Exploded views

The product comes apart in mid-air, so the viewer sees how the parts fit together.

Interactive 3D

Models that visitors can explore themselves, directly in the browser.

Common questions

3D animation and product film

What does a 3D animation cost?
It depends on the scope: the length of the film, how detailed the model is and how many versions you need. Describe what you want to show and you get a concrete price before you decide.
Do you need CAD files to get started?
They help, but they are not a requirement. Photos, drawings and measurements are often enough to build the model from.
When is 3D better than regular film?
When the product is hard to film, not finished, has an important inside or needs to be shown in many versions. If people and places carry the story, regular film is often a better fit.
Can the film be used in ads and on social media?
Yes. The same 3D material can be rendered in different lengths and formats, for example for the web, LinkedIn and ads.

Tell us what you want to show

Describe the product and what the viewer needs to understand, and we will get back with a proposal and a price.

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